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- Starts at
- $29/mo
- Free trial
- Free plan (3 videos/mo, 1 min each)
- Best for
- Short-form and social video with a cloned presenter
- Last tested
- 2026-09-09
Quick verdict
Why we recommend HeyGen
- Free tier includes a custom avatar, which is unusual
- 4K export at $49 undercuts most rivals
- Videos up to 30 minutes from Creator up
Best for
- Short-form
- social video with a cloned presenter
Not ideal for
- Free videos are capped at 1 minute
- Credit-based, so heavy months cost more than the headline
Pros
- Free tier includes a custom avatar, which is unusual
- 4K export at $49 undercuts most rivals
- Videos up to 30 minutes from Creator up
Cons
- Free videos are capped at 1 minute
- Credit-based, so heavy months cost more than the headline
Key features
- 500+ stock avatars, 1 custom avatar on free
- Voice cloning from Creator
- 1080p export on Creator, 4K on Pro
- 175+ languages and dialects
- SAML/SSO on Business
Pricing
Pricing changes frequently — always confirm the latest plans on the official website.
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HeyGen FAQ
Is HeyGen worth it?+
HeyGen has not been scored against our rubric yet. It's best for short-form and social video with a cloned presenter. Free tier includes a custom avatar, which is unusual.
Who is HeyGen best for?+
HeyGen is best for Short-form and social video with a cloned presenter. Strengths: Free tier includes a custom avatar, which is unusual 4K export at $49 undercuts most rivals
What are the best HeyGen alternatives?+
Top alternatives are Synthesia. Use the comparison links above to see how they stack up.
How much does HeyGen cost?+
HeyGen starts at $29/mo. Free trial: Free plan (3 videos/mo, 1 min each).
What are the downsides of HeyGen?+
Free videos are capped at 1 minute Credit-based, so heavy months cost more than the headline
Final verdict on HeyGen
Not yet scored against our rubric.
Best use case: Short-form and social video with a cloned presenter
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