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Website Value Calculator
Estimate website value from profit, traffic, growth, and monetization quality.
Website Value Calculator
Estimate website value from profit, traffic, growth, and monetization quality. Adjust the assumptions, review the output, and use the recommendations below to compare products or plan the next step.
Your result
At a 35.0x monthly profit multiple, the site is estimated around $122,500.
Valuation inputs
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How this calculator works
We use the industry-standard 'multiple of monthly profit' valuation that brokers like Empire Flippers and Motion Invest use as a starting point. Your inputs (revenue, expenses, niche, traffic stability) shift the multiple within a typical band.
Value ≈ monthly_profit × multiple (25×–45×)Estimated value = average monthly net profit × multiple. The multiple usually sits between 25× and 45× monthly profit for content sites, with adjustments for traffic source diversity, age, and content/operations risk.
About this website value calculator
Whether you're thinking of selling, buying, or just curious what your site is worth, this free valuation tool gives you a directional estimate using the same multiple-of-profit method used by major content-site brokerages.
It is not an appraisal. A real offer will depend on traffic source mix, niche, content quality, monetization defensibility, and the buyer's portfolio strategy.
FAQ
How accurate is the Website Value Calculator?
The Website Value Calculator is a planning tool. It uses your inputs and standard formulas, but final decisions should include taxes, fees, vendor pricing, and professional advice where relevant.
Can I share or embed this calculator?
Yes. Use the share button or embed code on the page to reference the tool from an article, client report, or website.
What should I do after using this calculator?
Compare the estimate against real products, pricing pages, and your own historical data before choosing a vendor or budget.
Related free tools
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Drop this iframe into any HTML, WordPress, Webflow or Framer page. Free to use — please keep the link back to ProductsVerdict.
<iframe src="https://www.productsverdict.com/embed/tools/website-value-calculator" width="100%" height="720" style="border:0;border-radius:12px;max-width:100%;" loading="lazy" title="ProductsVerdict calculator"></iframe>Know someone running the same numbers? Send them this calculator.