ProductsVerdict may earn commissions from partner links. Learn more.
- Starts at
- $139.95/mo
- Free trial
- 7-day free trial
- Best for
- Agencies & marketers
- Last tested
- 2026-05-15
Quick verdict
Why we recommend Semrush
- Widest feature breadth
- Strong PPC & local tools
Best for
- Agencies & marketers
Not ideal for
- Project & user limits per seat
- UI can feel busy
Pros
- Widest feature breadth
- Strong PPC & local tools
Cons
- Project & user limits per seat
- UI can feel busy
Key features
- Keyword Magic Tool
- Position Tracking
- Site Audit
- Content & PR tools
- Local SEO
Pricing
Pricing changes frequently — always confirm the latest plans on the official website.
Considering Semrush? Compare the alternatives
Our coverage of Semrush
Semrush FAQ
Is Semrush worth it?+
Semrush has not been scored against our rubric yet. It's best for agencies & marketers. Widest feature breadth.
Who is Semrush best for?+
Semrush is best for Agencies & marketers. Strengths: Widest feature breadth Strong PPC & local tools
What are the best Semrush alternatives?+
Top alternatives are Ahrefs, Moz Pro. Use the comparison links above to see how they stack up.
How much does Semrush cost?+
Semrush starts at $139.95/mo. Free trial: 7-day free trial.
What are the downsides of Semrush?+
Project & user limits per seat UI can feel busy
Final verdict on Semrush
Not yet scored against our rubric.
Best use case: Agencies & marketers
All-in-one SEO + marketing toolkit
Affiliate link — no extra cost to you.
Reader feedback
Tap a star to rate this tool
People also compare
Side-by-side options if Semrush is not the right fit.